Content Creation Workshop in Miami | Women Entrepreneurs in Miami

Like every event I plan, I make sure every detail matters. From the welcome setup to the lighting gear, the Creatively Workshop is designed to give women entrepreneurs practical tools, real guidance, and clarity about how to create content that works. I hosted a private edition with three attendees: Erin, Liz, and Karen. My workshops are intentionally small and personalized, so you’ll never feel lost or on your own.

From the beginning, it was clear that Erin came ready to learn and apply everything. She brought a full selection of her pieces, which became our main example set for the day. We used her jewelry to demonstrate lighting, backgrounds, and styling throughout the session — and the results were amazing.

We started the day by introducing ourselves over coffee, fruit, and muffins. Then I projected visual references on the TV to explain some basic photography theory — my style, how I find the light, examples of angles and composition techniques I use with my clients. After each point, I showed live demos so they could see exactly how I approach it.

Once we wrapped up the theory, we moved straight into building photo setups. I guided them through selecting the right background, placing the product, controlling natural light with reflectors, and understanding how to manage shadow and texture. Each of them set up their own flatlay scene with one-on-one guidance from me the entire time.

Then came the part where things really got fun — composition. We talked about how to apply the rule of thirds and visual balance, and they each created multiple styled scenes using the tools I provided. It was hands-on from beginning to end.

I’ve worked with women entrepreneurs for over 5 years — photographers, coaches, bakers, caterers, jewelry designers, spas, wellness brands — and nearly all of them have faced the same challenge:“I want to grow, but I don’t know how to create content that actually works.”

To close, we edited a few images directly on their phones, tested how filters affect tone and branding, and talked about how to keep a consistent look across their feeds. Before saying goodbye, we had an open conversation about our businesses and shared advice with one another. It was a productive afternoon, and honestly, time flew by.

At the end of the day, they left with new skills, photos ready to post, and a better understanding of how to show up online with intention.

This Workshop is For You If…

✨You’re a woman business owner in Miami ready to elevate your social media

✨You’re tired of trying to take Pinterest-worthy photos and never getting the result you want

✨You want your online presence to reflect your brand — not just random posts

✨You’ve tried doing it on your own, but wish someone would just show you how

This is your chance to stop winging it — and finally feel proud of the content you create.

"I am really so happy with this workshop. I feel confident that I can rely on myself to take fantastic photos of my products. I can’t wait to apply what I learned and I have already ordered some of the equipment we got to use and try out during class." 

- Erin Siegel (@erinsiegel10)

"Thank you again for the awesome workshop. Can't wait for the next one!" - Liz Ceballos (@herpreneurbyliz)

"I loved every tip & trick Andy taught during the workshop, we had an amazing experience with her and so happy to have learned so much for my business!"

- Karen Camacho (@kmcr23)

Photos from past workshops:

💻 Sign up here: andrealaitano.com/contentcreationworkshop or contact me info@andrealaitano.com